This course is designed as an introduction to the topic of Visual Merchandising providing practical information about how effective Visual Merchandising will increase sales and improve the overall image of a store.
THE COURSE INCLUDES:,
• Role of a Visual Merchandiser
• Understanding the importance of brand identity and the theory of Interior Visual Merchandising
• Dressing, understanding and styling for mannequins
• Up selling via window display
• Creating and installing small window schemes
• Practical workshop to design and create own window
Istituto di Moda Burgo, international leader in fashion education, has developed a training method aimed to optimize and emphasize learning efficiency, having as main objective the inclusion of its students into the labour market.
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